Snowflake, the AI Data Cloud company, has announced the continued expansion and significant momentum of its AI Data Cloud for Manufacturing with a focused acceleration of automotive-specific solutions. Since April 2023, Snowflake has seen significant adoption of its platform within the manufacturing sector, including a substantial 416% increase in the development of Data Application and Data Collaboration initiatives, reflecting the growing use of Snowflake to build custom manufacturing solutions and securely share data. Additionally, Snowflake has seen a 185% increase in Analytics deployments as manufacturers leverage the platform for deeper business insights, and a 188% growth in Data Science solutions deployed for advanced predictive modeling and AI applications.
Now, Snowflake is further tailoring its AI Data Cloud to meet the unique demands of the automotive industry. This strategic investment reflects the growing demand from global manufacturers, including those in the automotive sector, seeking to accelerate their digital transformation and AI-driven innovation. Global technology and manufacturing companies like Siemens already leverage Snowflake to transform operations across their businesses with AI and advanced analytics, while maintaining strict security and governance standards.
The automotive industry is undergoing a fundamental transformation driven by four key trends: connected and software defined vehicles, autonomous driving, electrification, and advanced manufacturing (Industry 4.0). This evolution generates massive volumes of data across vehicle development, manufacturing, supply chain, and after-sales services. Snowflake’s powerful data sharing and AI capabilities, combined with specialized partner solutions, enable the entire auto ecosystem of suppliers, original equipment manufacturers (OEMs), distribution, sales, and service providers to seamlessly collaborate on vehicle development, optimize production processes, and leverage real-time data insights across the entire automotive value chain. Notably, 80% of major automotive OEMs already rely on Snowflake’s platform for their data and AI initiatives.
Automotive industry leaders, such as CarMax, Cox Automotive, Nissan, Penske Logistics, and more, are already using Snowflake’s existing easy, connected, and trusted platform to transform their automotive operations through advanced analytics, real-time connected vehicle insights, and secure data collaboration.
Snowflake’s platform has increased CarMax’s ability to navigate the unique challenges of the used car market,” said Abhi Bhatt, VP of Data & Analytics Engineering at CarMax. “By modernizing our data platform with Snowflake, we’ve enhanced our agility to respond quickly to market changes, improved our data coverage, and enabled delivery of a more seamless customer experience. Snowflake’s platform provides the scalable and AI-ready foundation to continue innovating and leading in the automotive retail space.”
Snowflake is a critical component of Subaru of New England’s cloud strategy,” said Guy Mitrano, Vice President, Chief Information & Digital Officer at Subaru of New England. “It’s helping us future-proof our data foundation and deliver faster, smarter insights to our internal teams and Retailers – empowering us to make better decisions, support our business operations, and scale with the automotive industry’s rapid digital transformation.”
Modern vehicles are generating unprecedented volumes of data, and automotive companies need AI solutions that are easy to implement, capable of handling massive datasets from across the entire value chain, and trusted for critical decisions,” said Tim Long, Global Head of Manufacturing at Snowflake. “Snowflake’s automotive solutions build on our manufacturing expertise to provide the automotive industry with the foundation they need to integrate data across their operations, scale their connected vehicle initiatives, and accelerate innovation in this rapidly evolving market.”
Vijayant Rai, Managing Director- India, Snowflake, said, “The automotive industry is undergoing a profound shift, where vehicles are no longer just machines, but intelligent, connected systems powered by data. At Snowflake, we are proud to be at the heart of this transformation. Our AI Data Cloud is helping manufacturers globally and in India unlock real-time insights, accelerate innovation, and collaborate securely across the entire auto ecosystem. As India and the world move toward smart, sustainable mobility, Snowflake is committed to empowering the auto industry with the data agility and AI capabilities it needs to shape the future of mobility.”
